Kyle Shang

Kyle Shang currently serves as Chief Operating Officer at Nature Lab and Global Marketing Director at Phemex, focusing on omni-channel brand and marketing strategies within the Web 3 and Crypto industry. Prior experience includes Global Digital Marketing Director at OPPO, where Kyle led brand transformation and digital strategy, and Head of Digital Marketing at Huawei Consumer Business Group, responsible for launching flagship products and establishing a global e-commerce strategy. Educational qualifications include a Master’s Degree in Conference Interpreting from Macquarie University and a Bachelor's in English Language and Literature from Jiangxi University of Finance and Economics.