Sevgi Çilengir

Sevgi Çilengir serves as the Global Campaign Activation & Media Director at Philips since September 2012, overseeing targeted digital marketing strategies that enhance market presence and increase campaign order intake in the healthcare sector. With a strong focus on cross-functional leadership, Sevgi manages a team of over 20 professionals across multiple global locations. Previous roles at Philips include Market/Business Partner for EMEA, Sr. Product Lead for personalization, and Sr. Brand Activation Manager, where Sevgi has successfully driven media strategy and marketing planning, optimizing campaign performance in various regions. Educational qualifications include a Master’s degree in Informatics from Istanbul University, a Bachelor of Science in Mathematics/Computer Science from the University of Bremen, and a Bachelor's degree in Statistics from Ege University.