Anna Konopka

Anna Konopka (Wolszakiewicz) is a CRM Manager and Loyalty Project Owner in the Digital Department at Philips, where they develop CRM strategies and manage customer acquisition and loyalty programs. With 20 years of experience in marketing and sales, Anna has held various managerial roles, including overseeing marketing teams and creating marketing strategies in e-commerce settings. Their previous positions include Marketing & Sales Manager at Music99 and CRM Omnichannel Marketing Specialist for Yves Rocher Polska, where they tailored promotional offers for diverse markets. Anna holds a Master's degree in Marketing and Management from Wyższa Szkoła Menedżerska in Warsaw and completed postgraduate studies in Marketing Strategy at SGH Warsaw School of Economics.