Barbara Griffin

Barbara Griffin, PMP®, is a Director of Sales Platforms at Philips, where they oversee Salesforce development and strategy, driving innovation and change in sales platforms. With extensive experience as a Salesforce Product Owner and Project Manager at Philips, Barbara has successfully led teams through significant CRM transformations and product deployments. Earlier in their career, they worked at ProPath Pathology Services in various marketing and Salesforce roles. Barbara is also recognized for their expertise in project management and has achieved multiple Salesforce certifications.