Emily Bates is a marketing and consumer insights professional with over 12 years of experience specializing in CPG, wellness, and personal care. They have worked in various roles, including Manager of Global Knowledge and Insights at Revlon and multiple positions at Unilever, currently serving as the US Deodorants Demand Generation and Category Growth Insights Lead. At Philips, Emily is the Analytics Team Lead for Marketing Insights & Analytics in North America. They hold a B.A. from Skidmore College, where they cultivated their passion for integrating consumer voices into marketing strategies.
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