David Irwin is a Sales Director at Phizz, where they lead the sales function for the UK's favorite hydration brand. With extensive experience in both multinational blue-chip companies and SMEs, David has developed strategies that drive growth and enhance market share across various FMCG categories. Previously, they served as Managing Director for For Goodness Shakes and held key positions at companies such as innocent drinks, Bacardi, and Believe in Science Ltd. David has a track record of building high-performing teams and aligning strategic priorities to achieve optimal organizational performance. They are currently pursuing a 2:1 degree at Queen's University Belfast.
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