Eda Aguilar

Eda Aguilar is a seasoned professional with extensive experience in marketing, design, and finance. Currently serving as the Head of Marketing, Community & Phygital Product at Phygicode since June 2023, Eda is responsible for marketing strategy, community engagement, and product development. As a Designer & Art Director at Edalou Paris since August 2014, Eda has garnered recognition for award-winning leather handbags and accessories. Previous roles include Chief Fashion Officer at Eyes of Fashion NFT, focusing on brand strategy and product design, and various positions in international wholesale commercial sales at Kenzo Mode and IRO Paris. Eda's early career included significant finance roles at Popular Inc and Banco Popular de Puerto Rico, complemented by an MBA in Finance from Duke University and various design-related educational experiences.