John Wikstén is a seasoned digital marketing consultant and co-founder of Picknick Media, where responsibilities have been held since February 2020. Prior to this role, John contributed expertise at PT Lab from August 2018 to February 2020 and served as a digital specialist at Grit Media AB between December 2017 and May 2018. Previous positions include head of campaign management at IUM Sweden (June 2016 - November 2017), and various roles at Schibsted Sverige from June 2013 to June 2016, including senior ad operations, campaign manager, and traffic. John holds a Bachelor's degree in Behavioral Sciences with a focus on IT from Umeå University (2009 - 2013) and has furthered qualifications through certification in Ad Operations and digital communication at IAB Sverige (2017 - 2019).
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