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Keith King

Strategic Advisor at Picnic

Keith King is a seasoned professional with extensive experience in sports governance and business strategy. Currently serving as an Office Holder and Legal Representative for the International Skating Union, Keith is a key member of the Disciplinary Commission, notable for issuing the first-ever lifetime ban for an Olympic figure skating judge. Additionally, Keith holds various consulting and advisory roles, including as Founder and Investor at FanUp.ai, focusing on technology-driven fan engagement, and as Strategic Advisor for Picnic and iTATU, enhancing automation in food service and entertainment venues. Previously, Keith was President of International and Chief Legal Officer at Centerplate, where significant contributions included generating over $25 million in positive earnings. Keith holds a J.D. from Southwestern Law School with a specialization in Sports & Entertainment Law and a Bachelor of Science from the U.S. Olympic Education Center.

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