Manthan Dave

Loyalty Marketing Manager at Pidilite Industries

Manthan Dave is an experienced marketing professional with a robust background in loyalty marketing and sales management. Currently serving as the Loyalty Marketing Manager at Pidilite Industries Limited since November 2021, Manthan oversees the User Loyalty Program for the Dr. Fixit Champion Waterproofer Club. Previous roles include Manager of Field Marketing and Branch Sales Manager at Crompton Greaves Consumer Electricals Limited, where responsibilities encompassed driving primary and secondary sales across a large retail network in Gujarat. Manthan also developed a national loyalty program for Crompton retailers as a Management Trainee in Trade Marketing. Early experience includes a summer internship at Vodafone, where significant analysis and training led to increased promoter productivity. Manthan initiated B2B sales efforts at Asra Ispat, resulting in notable growth, and contributed to marketing improvements for Schneider Electric as a design intern. Academic credentials include an MBA in Marketing from Symbiosis Institute of Business Management and an Engineering degree in Electrical and Electronics Engineering from Gujarat Technological University.

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