pilot group
Oliver Dragic is an experienced marketing professional with a strong background in programmatic advertising. Currently serving as Geschäftsführer and Director of Programmatic Advertising at pilot Agenturgruppe since September 2014, Oliver has progressed through various roles in the organization, including Head of Programmatic Advertising and Team Lead. Prior experience includes a brief stint at Horizon Media and a role as Junior Performance Marketing Manager at Annalect Group Germany, as well as experience as an Online Marketing Account Manager at Trede GmbH & Co KG. Educational credentials include a Master of Arts in History obtained from the University of Hamburg between 2006 and 2011.
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pilot group
pilot realises state-of-the-art brand communication for the digital age. At pilot we closely integrate media, creative services and technology based on research results. The service portfolio includes media consulting, creative development and production, content marketing, mobile and social media marketing, programmatic advertising, performance marketing, research, media coops and full service digital screen communication. The independent and owner-managed agency group started as a media agency for traditional and digital media. Since its foundation in 1999 the design and production of advertising campaigns were also important elements of the business activities. At the interfaces of media and creation pilot develops extraordinary communication ideas for its clients. Therefore media professionals, creative minds, technology specialists and researchers work closely together. Today, more than 380 experts at our locations in Hamburg, Munich, Berlin, Stuttgart and Frankfurt conduct innovative campaigns for renowned national and international brands such as Bauer Joghurt, Boehringer Ingelheim, BORCO-Marken-Import, Conditorei Coppenrath & Wiese, DasErste, Deutscher Sparkassen- und Giroverband, Duravit, EnBW, Fidelity, Fisherman's Friend, Henkell & Co. Gruppe, Jack Wolfskin, Meggle, Melitta, mentos, mobilcom debitel, New Yorker, OTTO, Procter & Gamble, Radeberger-Gruppe, Reemtsma, Schwartauer Werke, Techniker Krankenkasse und Volkswagen Bank. pilot is founding member of Local Planet, a global network of independent and owner-managed media agencies (www.localplanetmedia.com).