pilot group
Simona Riedel is a seasoned professional in the communications and media consulting sector, currently serving as Geschäftsführerin at TwentyFive. Communications GmbH & Co. KG since January 2023. In addition, Riedel has held the position of Direktorin Beratung Media and Mitglied der Geschäftsleitung at pilot Agenturgruppe since August 2018. Riedel's career includes previous roles such as Director Corporate Strategy at TwentyFive. Communications GmbH & Co. KG from July 2017 to August 2018, and Director Consulting Media at pilot-group from April 2008 to December 2017. Riedel began professional training as a Verlagskauffrau at Axel Springer SE from September 1999 to April 2002. Riedel holds a Diplomkauffrau degree in Wirtschaftswissenschaften from the University of Hamburg, obtained between 2002 and 2008.
pilot group
pilot realises state-of-the-art brand communication for the digital age. At pilot we closely integrate media, creative services and technology based on research results. The service portfolio includes media consulting, creative development and production, content marketing, mobile and social media marketing, programmatic advertising, performance marketing, research, media coops and full service digital screen communication. The independent and owner-managed agency group started as a media agency for traditional and digital media. Since its foundation in 1999 the design and production of advertising campaigns were also important elements of the business activities. At the interfaces of media and creation pilot develops extraordinary communication ideas for its clients. Therefore media professionals, creative minds, technology specialists and researchers work closely together. Today, more than 380 experts at our locations in Hamburg, Munich, Berlin, Stuttgart and Frankfurt conduct innovative campaigns for renowned national and international brands such as Bauer Joghurt, Boehringer Ingelheim, BORCO-Marken-Import, Conditorei Coppenrath & Wiese, DasErste, Deutscher Sparkassen- und Giroverband, Duravit, EnBW, Fidelity, Fisherman's Friend, Henkell & Co. Gruppe, Jack Wolfskin, Meggle, Melitta, mentos, mobilcom debitel, New Yorker, OTTO, Procter & Gamble, Radeberger-Gruppe, Reemtsma, Schwartauer Werke, Techniker Krankenkasse und Volkswagen Bank. pilot is founding member of Local Planet, a global network of independent and owner-managed media agencies (www.localplanetmedia.com).