Michael N. Wilkens

PinPointers was founded in 2005 by Niels Erik Haug-Larsen and Michael N. Wilkens. We offered facilitation of strategy processes, a skill which we developed from working in the German consultancy company KMC Consultants and from years of experience in top management positions. In 2006 PinPointers used the Business Model Canvas for the first time. We used it in relation to strategy development as a great tool to add new perspectives and creativity to the strategy development process. It worked perfectly!

Being the first ever to use the Business Model Canvas as a tool in strategy development, a close relationsship developed with its creator, Alexander Osterwalder.

In 2008, when Niels Erik left PinPointers, Michael decided to combine the work in PinPointers with a role as part time entrepreneur in the software company Configit, later to become one of Denmarks fastest growing and most successful software companies. Meanwhile, as an experienced practitioner in Business Model Innovation, Michael provided input to “Business Model Generation” (Wiley 2010), becoming a co-author of this bestselling management book.

When in 2016 Configit was acquired by the nordic private equity company Polaris, Michael again turned his focus on PinPointers and his cooperation with Alexander Osterwalder. The cooperation with Alexander Osterwalder and Strategyzer developed and was formalised with the creation of the Strategyzer Advisory Group, when six of the most experienced practitioners in strategy and innovation joined forces: Tendayi Viki, Greg Bernarda, Christian Doll, Fred Etiemble, Paris Thomas and Michael N. Wilkens.