Jesse W. is a seasoned analytics professional with extensive experience in measurement and data-driven decision-making. Currently serving as Measurement Lead at Pinterest since December 2019, Jesse has previously held roles as Sr Measurement Partner and Measurement Partner II. Prior experience includes a managerial position at Razorfish, where leadership of a five-member analytics team focused on delivering cross-channel insights for a financial services client, and strategic roles as Senior Analyst and Analyst in Data Sciences, emphasizing testing initiatives, media efficacy, and first-party data utilization. At Burson-Marsteller, Jesse contributed to integrating measurement within public relations, optimizing marketing communications through diverse analytics techniques. Jesse holds a Bachelor's degree (Cum Laude) in Marketing and Entrepreneurship from Syracuse University and participated in the Syracuse University Study Abroad Program at City University of Hong Kong.
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