Shannon Smith

Shannon Smith is an experienced professional in paid social media management and strategic communications, with a career that includes roles at notable companies such as Carat USA, Reprise Digital, 360i, and SwellShark. While serving as a Paid Social Assistant at Carat USA, Shannon managed campaigns for brands including Macy's and conducted reporting and strategy research. At SwellShark, Shannon held positions from Senior Paid Social Manager to Paid Social Supervisor, overseeing campaign execution for over 20 brands. Additional experience includes internships and roles at The Glover Park Group, AroundCampus Group, and Pinterest, where Shannon currently functions as an Enterprise Account Manager. Educational background includes a Bachelor of Science in Strategic Communications from West Virginia University. The dedication to improving student life is evident through previous leadership roles in student government and marketing initiatives in academic settings.