João Moreira

General Manager - BU Insurance

João Moreira is an experienced professional in product management, digital transformation, and business development, currently serving as a Startup Mentor at Inovenow and General Manager for the Insurance Business Unit at Pipefy, where solutions for vertical AI agents in insurance are developed. Previously, João held leadership positions at Unimed Campinas, where significant impacts on digital health solutions were achieved, and Vitta, where user acquisitions were expanded notably. With a strong background in strategy and growth from roles at TransUnion and Caixa Insurance, João has also contributed as a professor at FIAP and co-founder of Cuia Tech, while engaging with startups through Hackmed and Canastra Ventures. Educational credentials include an MBA in Business Innovation from FIAP and a Master's in Health Management from the University of São Paulo.

Location

São Paulo, Brazil

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