Anita Lim

Anita Lim is an experienced brand strategist with a focus on brand strategy, transformation, and management. Anita has held various senior and client director roles in notable companies such as W&cie, Landor & Fitch, Dragon Rouge, and Nextage. Anita has also worked as a B Leader at B Lab France, where they provided guidance and support for businesses seeking B Corp certification. Currently, they serve as a Lead Brand Strategy at Agence Pixelis. Anita'sexpertise lies in positioning, brand architecture, naming strategy, and global branding programs.

Anita Lim has a Master of Science in Management degree from emlyon business school, which they obtained from 1999 to 2004. In 2003, they also received a Certificate of Advanced Studies in International Management from Thunderbird School of Global Management, with a focus on International Business. Additionally, they pursued further studies from 2014 to 2015 at Ecole Du Louvre in Paris, where they obtained the degree of Auditeur libre in History, Critique, and Conservation of Art.