Haley McCombs is an experienced marketing professional specializing in lifecycle marketing with a strong background across various industries. Currently at Plaid since April 2025, Haley focuses on lifecycle mapping and executing marketing programs. Previous roles include Lifecycle Marketing Manager at Pilot.com, where accountability extended to customer engagement metrics and cross-functional collaboration, and CRM Marketing Manager II at NerdWallet, overseeing significant revenue-generating campaigns. Prior experience at Uber involved CRM initiatives for B2C and B2B marketing, while early career roles included digital marketing and customer service positions at Peet's Coffee and various media companies. Haley holds a Bachelor of Arts in Communication and Media Studies from the University of California, Davis.
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