Platto 

The Operating System for Smarter Real Estate

Real estate is one of the last major industries running on fragmented tools, opaque pricing, and percentage-based fees that don't reflect the actual work involved. A buyer closes on a $600K home and pays $18K in commission — not because the service cost $18K, but because that's how it's always been done.

Platto is a full-stack real estate platform that combines deal management, MLS integration, client collaboration, and a built-in vendor marketplace that restructures how money moves through a transaction.

The Marketplace  (Our Core Disruption)

Instead of agents referring clients to whoever they know, Platto pre-negotiates rates across every service category: title & escrow, insurance, inspections, lending, and home warranty. Every dollar saved is tracked and proven. Clients get a Proof Pack — a transparent, line-by-line breakdown of exactly what they saved compared to market rate. Savings flow as client credits, agent rebates, or brokerage revenue — configurable per deal.

For Realtors:
Live MLS with intelligent buyer matching, deal pipeline with automated tasks and document auto-fill, one-click vendor ordering tied to each deal, and vendor performance scorecards.

For Clients:
A dedicated portal with real-time deal visibility, transparent savings proof, and direct agent communication. NO EXTRA APPS.

The Thesis:
Traditional brokerages charge 5-6% but spend most of it on inefficiency. Platto compresses that overhead by digitizing the workflow and using marketplace economics to drive costs down at volume. Agents keep more, clients pay less, transactions close faster.

Starting in Utah. Building for national scale.

Platto

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Teams

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Platto

Org chart

Teams

Offices

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