Alison Amaral

Alison Amaral is a marketing professional currently serving as Responsable CRM - Marketing Direct to Fan at Play Two since September 2022, where responsibilities include creating multi-channel CRM strategies and managing artist CRM databases. Prior experience includes roles such as Digital Supply Chain Coordinator at Play Two, Back-office Operator at ZARA SA, and Marketing and Communication Manager at an unadvertised company, focusing on CRM communication planning and campaign analysis. Alison also has production experience from FoxMov. Academic qualifications include an MBA in Manager Opérationnel Marketing Et Communication from ISCOD, a Master 2 in Cultural Project Management from IESA art & culture, and a Master 1 in Cultural and Creative Industries from Université Paris 8. Alison holds a Baccalauréat littéraire with a specialization in English from Lycée Clémenceau.