Katarina L.

Katarina L. has a robust background in user acquisition and analytics, currently serving as the VP of User Acquisition at PlayQ. Previously, Katarina held the position of Vice President of Analytics at Quigley-Simpson and garnered extensive experience at The Estée Lauder Companies Inc., where responsibilities included Head of Data & Consumer Insights and Director roles in Global Customer Retention Marketing and Global Digital Marketing & E-Commerce Analytics. Educational credentials include a Bachelor of Arts in Psychological and Brain Sciences from Dartmouth College and a Master’s in Professional Studies in Cosmetics and Fragrance Marketing and Management from the Fashion Institute of Technology.