Aleksandr Bajev

Aleksandr Bajev is an experienced marketing professional specializing in user acquisition and app retargeting, currently serving as a Marketing Producer at Playrix since October 2021. Previously, Bajev held various positions at REMERGE, including Product Manager and Director of Account Management for Russia and Eastern Europe, where expertise in personalized advertising and campaign impact analysis was demonstrated. Prior roles at VivaKi involved directing e-commerce efforts and launching mobile and affiliate marketing departments, while at AVITO.ru, Bajev optimized digital marketing strategies, including in-house traffic management and mobile app promotions. An early career at iConText showcased expertise in performance marketing by managing significant accounts in Yandex. Bajev holds a Bachelor’s degree in Political Science from Peoples’ Friendship University of Russia.