Andrei Dzeraviaha

Andrei Dzeraviaha is a seasoned marketing analyst with extensive experience in data analysis and strategy development. Currently serving as a Senior Marketing Analyst at Playrix since February 2021, Andrei specializes in ad-hoc research, user acquisition strategies, segmentation of publishers, and evaluating creatives, among other responsibilities. Prior roles include Head of the Analytics Department at Yurspectr, LLC, where Andrei managed departmental operations and analytical reporting automation, as well as various positions focused on data analysis and optimization in earlier companies. Andrei holds two master's degrees, one in Physics from Belarusian State University and another in Economics from Belarusian National Technical University.