Алла Аршевская

Алла Аршевская is a seasoned professional with extensive experience in product management and direction across various leading companies in Russia. Currently serving as Product Director at Playrix since October 2022, Алла previously held the position of Managing Officer & CPO at VK, where significant contributions were made to the development of Youla, VK's e-commerce segment, and VK Job. Prior roles include Head of Product at Yandex.Недвижимость, where strategic product development and team management were key responsibilities, and Head of B2C Product at ЦИАН ГРУПП, emphasizing product growth and user research. Earlier experiences encompass project management at Promo Interactive and web project leadership in the public sector. Алла holds a degree in Computer Engineering from Bauman Moscow State Technical University.