Elizabeth Cheng-Moore

Liz Cheng is a seasoned UX professional with extensive experience in user experience design and product development. Currently serving as a Sr. UX Designer at Money101.com.tw, Liz led a significant redesign of credit card and personal loan pages, achieving a 20% increase in the visit-to-apply rate. Prior to this role, Liz was the UX Lead at Dishrank, where impactful redesigns improved efficiency and collaboration across teams. Liz's tenure at Mattel included enhancing tablet app design and streamlining account login processes, resulting in increased customer satisfaction. Additionally, freelance work focused on app development and responsive web design, and earlier roles involved rebuilding e-commerce platforms and delivering multiple app products. Liz holds a Bachelor of Arts in Product Design from Shih Chien University.