Rick Martira

Rick Martira is a seasoned marketing executive with extensive experience in the media and gaming industries. Currently serving as the VP of Marketing at PLAYSTUDIOS since October 2025, Martira oversees marketing strategies for a portfolio that includes renowned mobile games and the innovative playAWARDS loyalty platform. Previously, Martira held the role of Vice President of Growth Marketing at iHeartMedia, the leading audio company in the U.S., and was the Executive Vice President of Marketing & Media at PointsBet, which was acquired by Fanatics. Martira's experience also includes significant positions at Unified, MediaCom, Omnicom Media Group, and Digitas North America, complemented by a degree in Public Relations and Marketing from Quinnipiac University.