Barry L. is a seasoned professional in the gaming industry, currently serving as the Commercial Director for GamesLink at Playtech since January 2024. Prior to this role, Barry operated as a Strategic Advisor for The Rank Group plc, developing a comprehensive strategy for the Live Casino vertical. Barry has extensive experience, having held positions such as Managing Director for 777 at GAMING1, where responsibilities included P&L management and team restructuring, and Global Head of Casino at GIMO Global Interactive Marketing Online Ltd, focusing on commercial performance across multiple jurisdictions. Previous roles at William Hill encompassed leadership in Live Casino and Vegas sectors, driving product and customer retention strategies. Barry's career is characterized by a strong focus on operational efficiency and strategic development, supported by education in Business Management and leadership from edX.
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