Benoit Guedet is the Directeur du Développement Commercial France, where they focus on creating and restructuring the commercial development department and enhancing national chain brands. Previously, Benoit held various management roles at PMU, including Directeur Régional Méditerranée, where they led a substantial team and contributed to significant revenue growth. Benoit also gained experience at Orangina Suntory France as Responsable de Secteur and at PepsiCo, managing market development and establishing strategic partnerships. They earned a degree in Sales/Negotiation from KEDGE Business School, complemented by a specialization in gastronomy, wines, and spirits.
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