Julie DAVID is an experienced communication and marketing professional with a strong background in both retail communication and consumer insights. Since 2011, Julie has worked at PMU as Chargée de communication retail Print & Digital, where responsibilities include defining communication strategies for points of sale, coordinating communication actions, and overseeing projects for improved relevance. Previously, Julie held the position of Consumer & Shopper Insight Manager, focusing on diagnosing internal study needs, managing methodologies, and supervising research progress. Prior to PMU, Julie served as a Senior Marketing Consultant at CSA, conducting quantitative surveys and providing strategic recommendations. Early career experiences include a role as Chef de projet Marketing opérationnel at Rodier Paris and an assistant position in product management at Lexmark. Julie holds multiple degrees in Marketing and Management from esteemed French universities.
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