Matthieu Lefebvre is currently the Responsable des Opérations Commerciales et Communication Commerciale at PMU, where they lead multi-channel strategies to boost sales and enhance customer loyalty across 14,200 points of sale. With a strong background in marketing and commercial operations, Matthieu has successfully managed various strategic projects and budgets, demonstrating expertise in digital transition and team leadership. They hold multiple degrees in international marketing and business management from institutions including ICD Business School and San Diego State University. Past experiences include roles in commercial assistance and sponsorships with notable companies like Swedish Match and Renault.
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