Jaap Lorier

Jaap Lorier has extensive experience in the gaming and marketing sectors, particularly in roles focused on developer relations and user growth at Poki since 2014. Responsibilities include facilitating relationships with game developers, increasing user engagement to over 30 million monthly active users through marketing strategies, SEO, and partnerships, as well as overseeing Marketing & PR efforts in the Netherlands and Spanish-speaking markets. Jaap's background includes project management at OnChannel and various marketing positions at sports and fitness organizations. Educational qualifications comprise a Master of Science in Communication and a Bachelor's degree in Sport Marketing from reputable institutions in Amsterdam.