William Addy is currently the Chief Commercial Officer at Polytag Limited, where they utilize connected packaging solutions to assist companies in achieving sustainability goals through innovative use of UV tags and QR codes. They have extensive experience in sales operations and strategy, having served in various leadership roles, including as Non-Executive Director at Cloud Formations Ltd and International Sales & Sales Performance Director at Hyve Group. William holds a degree in International History & International Politics from The University of Sheffield, earned in 2007. Their expertise lies in business transformation, stakeholder management, and driving revenue growth during periods of rapid organizational change.
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