Popsicle Girl is a creator-led beauty platform focused on the science, history, and creativity of beauty.

Founded by a licensed MUA, hairdresser, and nail tech, Popsicle Girl explores transformation content, product education, and storytelling through a nostalgic, dreamy lens.

With a growing multi-platform audience, Popsicle Girl exists to make beauty feel accessible, skill-based, and interesting — not just trendy.

Brand Pillars:
• The Science of Beauty
• The History of Beauty
• Beauty for All Skill Levels
• Creative Beauty

As Seen On: TikTok (40k+), Pinterest (13k+), YouTube (1.8k), Instagram (800+)

Popsicle Girl

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Popsicle Girl

Org chart

Teams

Offices

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