Steven Guthrie

Steven Guthrie is a retention strategist at People's Postcode Lottery, where they focus on developing effective retention strategies. Previously, Steven managed the loyalty membership scheme at Dobbies Garden Centres plc and served as the head of communications, marketing, and memberships for sport and exercise at the University of Edinburgh from 2014 to 2019. They have a strong background in marketing and customer relationship management, with prior roles at Blackcircles.com and the Royal Bank of Scotland. Steven earned a diploma in Direct and Interactive Marketing and holds a degree in Management and Sociology from the University of Aberdeen.