Sonja Ylönen

Sonja Ylönen (Kimpimäki) has a diverse professional background with experience in digital marketing, IT development, and brand management. As a co-founder at Wanille Oy, Sonja focuses on projects related to brand development and interior design, emphasizing customer-centric approaches. In previous roles at Posti Group Oyj, Sonja served as a Junior IT Development Manager and Product Owner, leading SaaS application implementations and managing business-critical mobile applications. Additional experience includes marketing coordination and digital marketing strategies at Tilitoimisto FaktaCount Oy and impactful contributions to the visibility of Tampere University of Technology through various marketing initiatives. A master's thesis project at Metsä Group involved developing a novel method for managing brand equity.