Michael Wu is currently an Organic Search Intern at Power Digital Marketing, responsible for tracking performance using Google Analytics and various SEO tools, while executing competitor analyses to inform content strategy. Previously, Michael served as an Account Executive Intern at BBDO Worldwide, collaborating on Volkswagen’s VW ID. EV safety campaign. Additionally, experience as a Paid Media Intern at CG Life involved developing targeted media strategies for the life sciences sector and enhancing campaign engagement through data-driven optimizations. Michael is pursuing a Bachelor of Science in Advertising at Michigan State University, expected to graduate in 2024.
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