Daria Kusoglu

Daria Kusoglu (Soldatova) is an experienced marketing professional with a focus on B2B engagement and performance marketing. Currently serving as a B2B Engagement Manager at PowerUs, Daria drives customer engagement through strategic email communication and previously held roles including Performance Marketing Manager where efforts were directed towards B2C and B2B customer acquisition via paid search campaigns on Google and Microsoft Ads. A Growth Marketing Manager at Demodesk, Daria successfully executed paid ads and email marketing strategies while managing growth experiments to boost customer acquisition and retention. With a foundation in digital marketing from Procter & Gamble and initial experience as a Marketing Business Development Assistant at ArtisanArt, Daria holds multiple degrees including a Master's in Management from the Graduate School of Management at St. Petersburg State University and is a graduate of CEMS - The Global Alliance in Management Education.