We are pqX - a boutique advisory, consulting, and investment firm focused on #Pricing and #Go-To-Market strategies for #Software businesses.

We consider ourselves the leading experts when it comes to the monetization of software products. For our clients, we provide an unusual set-up, yielding more focus, better results and clearer ROI. 

🔹 We fully focus on software pricing - this is all we do. Doubling down on one specific function and industry means that we are likely one of the best at it.
🔹 We are not looking to scale or grow. Why this is important: This means that we fully focus on our engagements. Every client matters to us – they are never just another number.
🔹 We do not employ Juniors. Actually, not even mid-level consultants. We only have VP-level staff, maximizing ROI for our clients (while a Junior consultant may be only a third of the salary of a VP, a Junior will also only deliver 1/10 of the output/value).
🔹 Thanks to this structure, we can offer all sorts of engagement models: Rather classical project set-ups; long-term but low-capacity sparring formats; workshop-based sprints; you name it: The format shall serve the client, not the service provider.
🔹 As our overhead costs are below 1% of revenues, we can offer more flexible compensation models: Variable payments; VSOPs, equity; again, you name it. We firmly believe in “skin in the game”.

Our goal: maximum impact, minimum friction.

If you are looking to:

☑︎ renew/optimize your price model
☑︎ improve your commercial packaging
☑︎ accelerate existing customer monetization
☑︎ migrate your customers to a SaaS-Model
☑︎ investigate the pricing potential of your software business
☑︎ engage a senior pricing advisor
☑︎ outsource pricing (“as a function”)

Feel free to get in touch.

#pricing #software #consulting #privateequity

pqX GmbH

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