PRAMAC’s history began as a construction equipment company. 
By continuously evolving, transforming, and expanding its product portfolio, PRAMAC became the global benchmark for generators and warehouse material handling equipment’s production.
 
Thanks to its diverse business lines, PRAMAC is a leading player in a wide variety of global markets. With subsidiaries and manufacturing plants all over the world, PRAMAC manufactures and sells a complete flexible product range, satisfying the full spectrum of energy needs, suiting customers in over 150 countries.
 
In 2002, PRAMAC became involved in the MotoGP World Championship with its team “Pramac Racing”. Now, thanks to its strong partnership with Ducati Corse, PRAMAC plays a leading role in the most prestigious two wheeled Championship in the world.
 
2016 saw PRAMAC become part of the GENERAC Group, rising them to the top 3 generator and lighting tower producer.
 
With the support of around 1100 employees and 10% of engineers, – PRAMAC has developed technological experience which is second to none. Its vertically integrated manufacturing process and the investments made, ensure that all the company’s products are being designed and built with no compromises on quality to deliver optimum performances. With the goal to offer products that fit for purpose, all PRAMAC’s resources and energies are, indeed, dedicated to the most demanding markets. Using top class quality products, closely working with the support of strategic partnerships, PRAMAC is able to offer guaranteed product performance with a global support.
 
PRAMAC’s mission for the future is continued growth, offering leading edge technology, and evolving toward more resilient, efficient, and sustainable energy solutions.

Construction

Manufacturing

PRAMAC

PRAMAC's headquarters in Casole d'Elsa, Italy

Paolo Campinoti

Daniele Farruggia

Steve Hallam

David Oates

The Sales and Marketing team at PRAMAC is responsible for driving the company's growth by promoting its diverse range of generators and warehouse equipment across global markets. This team develops and implements marketing strategies, manages key accounts, and oversees sales in various regions, ensuring that PRAMAC's products meet customer needs while maintaining high standards of quality and performance. By leveraging strategic partnerships, they aim to enhance brand visibility and market penetration while supporting the company's mission of innovation and sustainability in energy solutions.

Sales and Marketing

The Engineering and Technical Services team at PRAMAC is responsible for driving innovation and delivering high-quality engineering solutions across the company’s diverse product lines. This team focuses on research and development, ensuring that electrical and mechanical systems are optimized for performance and sustainability. They collaborate closely with manufacturing, service, and application engineering to support product development, improve operational efficiency, and enhance customer satisfaction through technical expertise and effective project management.

Engineering and Technical Services

The Sales and Business Development team at PRAMAC is responsible for driving revenue growth by identifying new market opportunities and fostering strategic partnerships. They work collaboratively to implement sales strategies across diverse global markets, ensuring the effective promotion and distribution of PRAMAC’s innovative energy solutions and equipment. By leveraging market insights and customer feedback, the team plays a pivotal role in aligning the company's offerings with evolving customer needs and industry trends.

Sales and Business Development

The Finance and Analytical Roles team at PRAMAC is responsible for managing the company's financial health by conducting thorough financial analyses, forecasting, and budgeting. This team supports strategic decision-making through detailed reporting and analysis of business performance, ensuring financial operations align with PRAMAC's mission of sustainable growth and technological advancement. By collaborating closely with various departments, they also drive cost efficiency and optimize resource allocation to enhance overall profitability.

Finance and Analytical Roles

The Supply Chain Team at PRAMAC plays a crucial role in optimizing the flow of materials and products across the company's global operations. They are responsible for strategic planning, sourcing, and data analysis to ensure efficient production and distribution of generators and material handling equipment. By collaborating closely with regional managers and utilizing data-driven insights, the team aims to enhance operational performance, reduce costs, and support PRAMAC's mission of delivering high-quality energy solutions to diverse markets.

Supply Chain Team

The Engineering Team at PRAMAC is responsible for designing and developing innovative solutions that enhance the performance and reliability of the company’s diverse product range, including generators and material handling equipment. This team collaborates closely with other departments to integrate cutting-edge technology and ensure top-tier quality throughout the manufacturing process. By leveraging their technical expertise, they drive continuous improvement and sustainability initiatives, aligning with PRAMAC's mission to deliver superior energy solutions to a global market.

PRAMAC

Org chart

Teams

Sales and Marketing

Engineering and Technical Services

Sales and Business Development

Finance and Analytical Roles

Supply Chain Team

Engineering Team

Offices

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