PRECISIONvalue
Antonio LaBarrere is an accomplished creative professional with extensive experience in the design and marketing industry. Currently serving as Associate Creative Director at PRECISIONvalue since December 2017, Antonio previously held roles as Senior Art Director and Freelance Art Director, contributing to diverse pharmaceutical branding projects. Prior experience includes art direction at HealthEd Group, where Antonio developed patient-friendly marketing materials, and freelance design work at The Creative Group, showcasing versatility in various design areas. Antonio's career began with a designer role at TCNJ Art Gallery, focusing on creating marketing materials for exhibits. Antonio holds a Bachelor of Arts in Graphic Design from The College of New Jersey.
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PRECISIONvalue
Advancing market-access marketing through experiential strategy, effective value demonstration, and market-access-focused resource development. The value of innovative medical treatments often begins with an evaluation of cost. As former payers ourselves, we know. So we identify and assess evidence of economic, clinical, and humanistic value, then analyze it to effectively demonstrate the total value of medical innovations—and maximize commercial success.