Alexandre Nicolle

Alexandre Nicolle is a seasoned professional in the fitness and marketing industries, currently serving as the President and founder of Tonic Performance, a company focused on fitness equipment since August 2010. Responsibilities include crafting marketing strategies, establishing long-term partnerships, and promoting healthier lifestyles. In addition, Alexandre acts as an authorized distributor for Precor fitness products in Quebec since January 2016. Previous experience includes a role as a Commercial Sales Representative for Matrix Fitness Systems, where relationship building and marketing strategy implementation were key focuses, and an Assistant Marketing position at Groupe Desgagnés. The academic background includes a Bachelor of Business Administration in Marketing from Université du Québec à Rimouski and a D.E.C. in Marketing from Cégep de Sainte-Foy, along with prior studies at Humber College.