Haley Hnatiw

Haley Hnatiw (Cameron) currently serves as Senior Manager of Customer Marketing at PressReader, focusing on retention and lifecycle marketing through the development of key B2B email journeys and CRM integration. Previous experience includes a role as Product & Customer Marketing (PMM) at OpsLevel, where Haley Hnatiw established a scalable go-to-market process, and a position in Content Strategy and Growth UX at Shopify, designing new user experiences. As Principal and Marketing Strategist at Haley Cameron Consulting, strategic marketing projects were led for major brands like Shopify and Salesforce. Earlier roles include Senior Editorial Manager at Quietly Media Inc., where management of client relationships and content team operations was paramount, and Sponsored Content Lead at TC Media, where successful custom content packages were developed for high-profile clients. Haley Hnatiw holds a Bachelor of Arts in English Literature and Art History from The University of British Columbia and is currently enhancing skills through the Product Marketing Alliance.