Aamir Basheer

Aamir Basheer is a seasoned Customer Strategy Consultant with extensive experience in product management, CRM, retention marketing, user research, customer insights, and analytics. Currently serving as a Customer Strategy Consultant since March 2018, Aamir has worked with various companies, including Misfits Market, Smalls, and Tovala, focusing on growth and retention strategies within the direct-to-consumer sector. Aamir has held advisory roles across multiple organizations, contributing to consumer insights and product retention efforts. Educational background includes a Bachelor of Science in Operations Research & Industrial Engineering from Cornell University and completion of the altMBA program.