Mandy Herrmann

Mandy Herrmann is an accomplished marketing executive with extensive experience in strategic marketing leadership across various sectors. Currently, Herrmann serves as the Chief Marketing Officer at Allivet and provides expertise as an Expert for Primary Venture Partners and as a Mentor at EM Marketing. Herrmann's advisory role extends to early to mid-stage start-up companies in the e-commerce space, while previous roles include Chief Marketing Officer at Cuyana and Vice President of Marketing at Balsam Brands. Herrmann has consistently demonstrated excellence in performance marketing, brand engagement, and optimizing marketing channels, leading to significant cost reductions and improved profitability. A strong advocate for professional development, Herrmann previously chaired the Young Professional Group at the German American Business Association. Herrmann holds a Master of Arts in Communications from Technische Universität Dresden and supplemental education from The Ohio State University.