PRIMESTAR was founded in 2014 by private investors and entrepreneurs with broad expertise in both the real estate business and the hotel sector. The existing core competences are additionally strengthened by the involvement of absolute top experts. With a comprehensive restructuring and strengthening of the leadership team in September 2022, the company was positioned for additional strategic growth.

In addition to its professional expertise, PRIMESTAR is also built on a sound economic basis. The capitalisation is adapted to the requirements of banks and investors and enables potential project developers to conclude lease agreements with PRIMESTAR, to obtain financings from banks with an affinity to hotels, and to sell to institutional hotel investors.

PRIMESTAR's aim is to generate multiple opportunities and thus strategic growth with the parties involved. The company is planning to creating further strategic growth and embark as new generation hotel operator through further expansion of PRIMESTAR’s portfolio and important new features such as a direct booking system, digitalization and the establishment of a new brand around additional product offerings for long-term stay and work space.

Commercial Real Estate

Hotels & Hospitality

Property Management

Real Estate

Primestar Group

Primestar Group's headquarters in Berlin, Germany

Dirk Haupt

Christopher Schueler

Greta Heine

Tobias Giessler

Felix Schreiber

Fabian Schwach

Laszlo Posa

Christian Mühling

The Sales and Revenue Management team at Primestar Group is responsible for driving revenue growth through strategic sales initiatives and effective pricing strategies. They work collaboratively to optimize sales across various market segments, including leisure and corporate clients, while leveraging data analytics to enhance revenue management practices. By implementing innovative sales tactics and focusing on customer acquisition, this team plays a crucial role in expanding Primestar’s portfolio and supporting the company's goals for strategic growth and digital transformation.

Sales and Revenue Management

Primestar Group

Org chart

Teams

Sales and Revenue Management

Offices

Primestar Group

Org chart

Teams

Sales and Revenue Management

Offices

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