Bert Ede

Bert Ede is an experienced Category Manager currently working with Princes Group, specializing in the food industry, particularly in Ambient Snacking and Home Baking. Previously, they held positions at IRI International and Fresh-Pak Chilled Foods Ltd, where they provided insights and managed category growth across various products. Bert's extensive background includes roles at Boots UK, 2 Sisters Food Group, and Decathlon, demonstrating adaptability and effective communication skills in fast-paced environments. Bert earned a first-class degree in BSc Sport Management from Sheffield Hallam University, which laid a strong foundation for their career in category management and insights.