JR

Joe Robinson

Performance Marketing Manager at Printed.com

Joe Robinson has a diverse work experience spanning from 2014 to 2022. Joe started their career as an Outbound Logistics Cost Reporting analyst at Nissan Motor Manufacturing Ltd. In 2016, they worked as a Sales Consultant at Carphone Warehouse.

Joe then transitioned to the field of digital marketing, starting as a PPC Executive at Rocket X in 2018, where they managed multiple brands and focused on new customer acquisition through search engine PPC channels. Joe later joined Inspired Agency in 2019 as a PPC Executive, responsible for the majority of PPC activity within the agency.

In the same year, Joe worked as a Graduate Ambassador at Northumbria University, where they represented the university at various events and engaged with students considering higher education. Joe also served as a Student Representative, assisting prospective students in making their decisions.

Joe joined Be Found Be Chosen in 2019 as a Paid Search Manager, quickly handling valuable accounts and training junior staff in Google Ads. Joe was later promoted to the role of Head of PPC, focusing on paid search strategy. During their time at Be Found Be Chosen, Joe never experienced a furlough and managed performance across accounts while onboarding new business.

Most recently, Joe joined Printed.com in 2022 as a Performance Marketing Manager. Joe leads the Google Ads strategy and is involved in overhauling paid social media. Acquisition is a crucial aspect of their role, given Printed.com's position as one of the fastest-growing online print stores in the UK. Overall, Joe has a strong background in performance marketing, with expertise in PPC and digital advertising strategy.

Joe Robinson's education history is as follows:

Joe Robinson attended Ashington High School from 2007 to 2012, where they completed their secondary education.

In 2012, Joe enrolled at Northumbria University and pursued a Bachelor of Science (BSc) degree in Mathematics. Joe completed their undergraduate studies in 2016.

Following their bachelor's degree, Joe continued their education at Northumbria University and obtained a Master of Science (MSc) degree in Digital Marketing from 2016 to 2017.

In 2020, Joe enrolled in a marketing program at CXL, but the specific degree name and field of study are not provided. It is not specified whether Joe completed this program or is still currently enrolled.

In addition to their formal education, Joe has obtained various certifications from CXL. These certifications include Customer Segmentation, Data Presentation and Visualization, Intermediate Google Tag Manager, Intermediate Google Analytics, Excel and Sheets for Marketers, Google Data Studio, YouTube Ads, Google Analytics 4, Applied Neuromarketing, Customer Retention, Managing a Remote Marketing Team, Building a Marketing Agency, and Google Tag Manager for Beginners. These certifications were earned between 2020 and 2023, with each obtained in different months and years.

Links

Timeline

  • Performance Marketing Manager

    December, 2022 - present

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