Léa Martel is a Senior CRM Project Manager at Printemps, where they define CRM strategies and oversee the implementation of omnichannel campaigns. Previously, Léa served as a CRM Project Manager at Prisma Media, focusing on user lifecycle management and performance reporting. Their experience includes roles at Longchamp, where they contributed to international CRM campaigns, and Vanksen as a Junior Digital Consultant. Léa holds a Master of Science in Digital Marketing and Sales from KEDGE Business School, complemented by earlier studies in International Economics.
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