Matt Reyes is an experienced technology leader specializing in embedded systems and firmware development, currently serving as Director of Embedded Systems at Pro-Vision since September 2025. Prior roles include Senior Director of Embedded Systems at Spartan and Firmware Development Manager at iHerb, LLC, where Matt led a team of nine engineers and managed significant robotic firmware projects, including the deployment of over 400 robots in a fulfillment center. With a strong background in software engineering, including positions at ioXt Alliance and Johnson Controls, Matt has developed robust solutions in embedded Linux applications and has experience in porting and optimizing code for various platforms. Matt holds a B.S. in Computer Engineering from UC Irvine.
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