Lucy Nersesian

Lucy Nersesian is an accomplished design operations strategist and founding member of Generalist World, with extensive experience in creative direction, user experience, and digital transformation. Currently serving as a Staff Design Operations Strategist at Procore Technologies, Lucy has previously held notable roles at McKinsey & Company as a Media Interaction Consultant, where contributions included enhancing client presentations and managing global projects. Lucy's earlier position as a Senior Consultant and Experience Strategist at Intevity involved driving significant revenue growth and improving customer satisfaction through strategic digital initiatives. With a strong foundation in creative services from over two decades at Professional Sports Publications, Lucy has consistently demonstrated expertise in managing teams and streamlining processes. Academic credentials include a BFA from New York University and studies at Parsons School of Design.